Beloved Wading River bakery struggling to remain open, seeking lifeline

That aroma of baby croissants and freshly baked French macarons you smell when walking through East Wind Shoppes could soon drift away if a local family can’t find the lifeline they need to keep their beloved bakery alive.

Melinna Guthrie and her sisters are hoping a fundraising campaign along with a boost in business can save A Pinch of Sprinkles Bake Shoppe, the minority and women-owned business they opened with love just before Christmas in 2023, and then continued to operate through heartbreak.

When Guthrie first swung open the doors at 5768 Route 25A, her youngest sister, Blondie, had just succumbed to cancer. Despite their grief, they persevered, carrying Blondie’s spirit into every batch of jumbo cookies and plushie donuts they crafted.

Breaking into the Wading River community wasn’t easy. Some questioned the Latin flavors and unique recipes the sisters brought from their childhood.

But persistence paid off. Over time, skeptics became regulars, customers became family, and their signature treats became neighborhood staples.

“A Pinch of Sprinkles Bake Shoppe is truly the heart of East Winds Shoppes,” reads a GoFundMe page, established by a local family. “Walking in brings joy, from the warm ambience to a simple conversation with Melinna.”

The Guthrie sisters routinely give back to the community, bringing leftover baked goods to the local fire department and police precinct at day’s end.

Now, facing what the family calls their toughest challenge yet, they’re hoping those same neighbors can help. Funds raised will cover essential supplies and operational costs to keep the doors open.

As Monday night, the campaign had raised $495 toward the $4,000 goal.

“As of today we will be open til Feb. 15, though we still have hope and drive to keep this bakery open and our ovens running,” the business said in an Instagram post. “Please if you can help by stopping in and showing love and sharing our story.”

The shop on Feb. 13 and 14 is conducting its yearly telegram and treat boxes program.

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