Rhone set to launch upscale activewear store at Tanger Deer Park this month

Your gym clothes options just got a Hamptons-esque glow-up.

Rhone, the activewear brand that lends a tailored polish to performance gear, is setting up shop at Tanger Outlets Deer Park later this month.

The performance-focused apparel company will open a pop-up store on Aug. 22 and remain open through February 2026. The space, spanning over 3,200 square, is located next to the Columbia outlet store.

Founded in 2014, the brand began as a direct-to-consumer business and has since expanded into physical retail.

Rhone now operates more than a dozen standalone stores across the United States, including locations in New York City; Boston; Stamford, Connecticut; and New Jersey. Its products are also sold at major retailers and fitness centers nationwide.

Rhone offers men’s and women’s activewear and accessories designed for workouts, travel and daily wear. This will be the brand’s first Long Island pop-up location.

“We know our shoppers will be excited to welcome Rhone to Tanger Deer Park,” said Amaka Muir, marketing director at Tanger Deer Park. “This addition brings another high-quality, performance-driven offering to the community.”

Rhone counts several professional athletes among its ambassadors, including NBA veteran Kevin Love. Rhone has partnerships with the NBA and LPGA — it makes the “official dress shirt of the NBA.”

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Other existing lifestyle and activewear retailers at Tanger Deer Park include Columbia and Under Armour. Some of the other new brands featured at the outlets include Birkenstock, Clarks, Marc Jacobs and Pandora.

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