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The 49ers fullback’s wife and her Off Season brand created mini can jackets for 15 teams, including the Jets and Giants
The puffer that made Kristin Juszczyk famous just got a lot smaller.
The Massapequa native’s fashion brand, Off Season, has partnered with Pepsi on a line of miniature NFL puffer jackets built to fit a 12-ounce soda can. The can jackets feature official NFL team colors and logos, working zippers and sleeves, and custom patches inspired by Off Season’s signature outerwear.
There is one collectible style for each of Pepsi’s 15 NFL team partners. The roster of teams includes both the Jets and Giants, as well as the San Francisco 49ers, the team Kristin’s husband, fullback Kyle Juszczyk, plays for.
The full lineup also includes the Bills, Bengals, Chargers, Dolphins, Patriots, Steelers, Cowboys, Rams, Vikings, Eagles, Commanders and Buccaneers.
The can jackets aren’t for sale. Fans can enter a national sweepstakes through Nov. 30 for a chance to score their team’s can jacket. Rules are posted at offseasonpepsisweeps.com.
The collaboration also includes full-size gear for fans. One piece is a cream, vintage-wash Pepsi-Cola V-neck jersey with the brand’s archival script across the back. The other is a navy canvas workwear jacket with a corduroy collar and an oversized Pepsi-Cola script.
Both are available now at Off Season and House of PepsiCo. The merchandise will also drop at Revolve and Fanatics.
Juszczyk said the idea grew out of the jacket that launched her career.
“I can’t wait for fans to get their hands on them,” she said.
Pepsi announced the deal last week as part of Tailgating Deserves Pepsi, its season-long football campaign. Pepsi is the Official Soft Drink of the NFL.
The collaboration is the latest step in a rapid rise for the 2012 Massapequa High School graduate. Greater Long Island first wrote about Juszczyk in January 2024 when a Travis Kelce-themed jacket she made for Taylor Swift went viral during the Chiefs playoff run to the Super Bowl, and she landed a licensing agreement with the NFL.
Weeks later, bidding on her first NFL-licensed design, a Super Bowl puffer vest, topped $33,800 in an online auction.
Juszczyk has said she is self-taught. Her design ambitions kicked off in 2014 after she began dating her future husband. She made a splash turning his old jerseys into fashion pieces.
Juszczyk co-founded Off Season with entrepreneur Emma Grede, a co-owner of SKIMS. They launched the brand in January 2025. Off Season apparel is sold at OffSeasonBrand.com, NFLShop.com and Fanatics.com.
Top: San Francisco 49ers fullback Kyle Juszczyk poses with his wife Kristin Juszczyk before the NFL Super Bowl 58 football game against the Kansas City Chiefs, Sunday, Feb. 11, 2024, in Las Vegas. (AP Photo/Ashley Landis)
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